GLM creates new position to expand online resources

Retail Editor 4, Staff Staff, August 23, 2013

White Plains, N.Y. - Trade show organizer GLM has promoted Melissa Gray to the newly created position of director, digital marketing & analytics.
She will work as part of GLM's eight-person digital products team to launch and integrate new online resources. She will report to Jason Brown, GLM chief digital officer.

"Effectively educating our retailer and exhibitor customer base about the benefits of these new initiatives, and how they can support their business and market experiences, is essential," said Brown.
Gray most recently served as group marketing director for the National Stationery Show, Creative & Lifestyle Arts, Surtex, Surtex Asia and SourceNY. She joined GLM in 2005, as media supervisor, and was promoted to marketing manager in 2008, and group marketing director in 2012.
The GLM digital products team develops online resources to enhance the organization's events, shows and conferences. Recent launches include NYNOW365.com, a lead-generating, image-based product directory with 45,000 products from more than 1,200 NY Now exhibitors.

 

Featured Video

  • 1200 Suppliers are Ready for You at Intertextile Shanghai

    Camera Icon More Videos

Subscribe to
Home & Textiles Today eDaily
Receive the news you need to know about the trends in the industry delivered right to your inbox.

CURRENT ISSUE

HTT August 2017

See the August 2017 issue of Home & Textiles Today. In this issue, we look at the Top 50 Retailing Giants Report, plus Manufacturing: Made in the USA gaining ground; International: Portugal ramping up exports; New products: NY Now home textiles introductions; Outlook: Commentary from H&TT's editors; and Planning: Trade show calendar.

See details!