Lord & Taylor To Shift Home Effort Online
Staff Staff -- Home Textiles Today, December 26, 2012
After opening a pair home stores in New Jersey last year, Lord & Taylor has informed vendors it will wind down the operations and focus its home merchandising efforts on ecommerce.
"We wish to inform you that as we work through the new business model, we will stop the creation of all new purchase orders for these stores immediately," said the letter, which was dated Dec. 7 and authored by Evelyn Reynolds, senior vp/gmm for home fashions, and Jared Maklin, vp/dmm for home fashions.
The bricks-and-mortar home stores will close in early 2013, according to the letter. The stores, which were characterized as a test when they opened in fall 2011, are located in Paramus and Shrewsbury.
Celebrity Branding at NY Home Fashions Market