The Land of Nod to Open NYC Pop-up
Staff Staff -- Home Textiles Today, October 23, 2012
The Land of Nod, the multi-channel retailer of home décor and toys for infants and children, will open a pop-up shop in New York's Soho neighborhood next month.
The shop will be located at 136 Prince St. between West Broadway and Wooster Street. It will open Nov. 2 and operate through Dec. 31. Price points will range from $1.95 to $349.
More than 3,200 square feet will be filled with exclusive assortment of children's toys and holiday décor. Weekly events will include book readings and DIY crafts such as puppet making. On site holiday gift boxing will also be available.
The Land of Nod, which is part of the privately held Crate & Barrel family of retail nameplates, operates four retail stores as well as a website and catalog.
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