Perfect Fit Steps up Hospitality Outreach
Home & Textiles Today Staff -- Home Textiles Today, January 19, 2011
CHAROLOTTE, N.C. - Perfect Fit Industries is moving to expand its business beyond traditional big box retailers, introducing solution-based bedding products to the hospitality and healthcare industries in partnership with the Asthma and Allergy Foundation of America (AAFA).
The products include a unique bedbug protection solution, an antimicrobial technology, an odor eliminating fabric treatment and a multi-component bedding program.
Working closely with Perfect Fit institutional manager Ed Monks will be Geoff Hanff, a 22 year veteran in the hospitality/ institutional industry.
"The relationships he's established via other categories such as sheets, along with his industry knowledge and our performance-based, competitively- priced products, will make us the perfect team," said Jeff Chilton, president of sales and marketing.
Industry Related Content
Celebrity Branding at NY Home Fashions Market