Carpenter adds Doctor Direct to brand stable

Richmond, VA — Carpenter Co. has signed a licensing agreement to sell and market utility bedding products under the Doctor Direct brand name. The line of visco-elastic products and polyester bed pillows and mattress pads will debut at the New York Home Textiles Market next month.

According to Dan Schecter, vp of sales and marketing, Doctor Direct products will contain magnets as a value-added feature. The line targets the moderate price point customer, he said.

Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

Featured Video

  • 1200 Suppliers are Ready for You at Intertextile Shanghai

    Camera Icon More Videos

Subscribe to
Home & Textiles Today eDaily
Receive the news you need to know about the trends in the industry delivered right to your inbox.


HTT August 2017

See the August 2017 issue of Home & Textiles Today. In this issue, we look at the Top 50 Retailing Giants Report, plus Manufacturing: Made in the USA gaining ground; International: Portugal ramping up exports; New products: NY Now home textiles introductions; Outlook: Commentary from H&TT's editors; and Planning: Trade show calendar.

See details!