Sales Miss Target, Rise 3.2 Percent
October 17, 2005,
New York —Same-store sales came in light and missed their target during the first week of October, rising 3.2 percent, and falling slightly shy of a goal of 3.4 percent, the Johnson Redbook Index reported.
“Falling temperatures spurred interest in cool-weather apparel, and stores were probably more promotional to clear goods ahead of the Halloween season, especially apparel specialty stores, with their recent inventory build-up,” the analyst noted.
“The main merchandise themes in October include mid-fall seasonal apparel, Halloween, winter sports and early holiday,” said Levis. “Merchants said sales in these areas were starting to build.”
Johnson Redbook Index
First week of October
|*Including chain stores and traditional department stores.
Source: Johnson Redbook Index
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