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MMPI promotes Hilty to vp, marketing, 7W New York

New York – Merchandise Mart Plaza Inc. has promoted Su Hilty to vp of marketing for 7 W New York, effective immediately.

For the past five years, Hilty has worked for MMPI as director of marketing of the 7 W New York property. Prior to joining MMPI, Hilty was vp of marketing for 225 Fifth Avenue, known as the New York Gift Building.

She began her career at Bloomingdale’s, where she gained expertise in product launches and divisional and program startups. She later moved to Gucci to set up its wholesale operation in the United States. Thereafter, Hilty spent nine years with Liz Claiborne Accessories, where as vp of marketing she was responsible for sales promotion, product training/education and presentation of all the Liz Claiborne Accessory categories.

In other related news, Hilty was recently named president of the New York Chapter of the International Furnishings & Design Association (IFDA). She is also a member of the Home Products Advisory board of FIT, an active member of The Fashion Group International (FGI), and on the board of the Alpha Chi Omega Sorority. And she volunteers as a member of the Gift for Life Board, the gift and home industry’s volunteer charity organization that raises monies for AIDS research and education through the auspices of Design Industries Foundation Fighting AIDS (DIFFA).

As vp-marketing, Hilty will continue to oversee 7 W’s initiatives as she takes on a larger role as a member of the home furnishings and accessories showroom hub’s executive team. She is responsible for providing senior level direction and management of 7 W’s internal and external marketing activities.

“Su has an unparalleled work ethic and possesses a very unique passion for business,” said Chris Collins, vp and general manager, 7 W New York. “She is a seasoned professional who is a role model within our business and the many industries that we service.  I look forward to continuing to work more closely with Su in her new role as a senior executive here at 7 W New York.”

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