HSN revamps shopping site
November 3, 2003,
St. Petersburg, FL — Home Shopping Network today unveiled a new, more interactive web site intended to boosted the television retailer's multi-channel position and attract new customers.
The new hsn.com links with the television channel through a section that lets users view HSN's television broadcast live and browse products that they might have missed. HSN plans to roll out new promos and new shopping shows to boost consumer awareness about its cross-channel shopping.
The site features 22,000 products offered on the television channel as well as .com exclusives.
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