Couristan's high-end handmades get new display
Home & Textiles Today Staff -- Home Textiles Today, December 31, 2007
Fort Lee, N.J. – In the new year, Couristan is unveiling two new merchandising units for its highest-end products, including handmade area rugs and "Premiere" residential broadloom carpets.
The handmade area rug display rack is intended to save retailers space on the selling floor while still showcasing Couristan's high-ticket wares attractively.
It measures about seven feet high, seven feet wide and 1.9 feet deep at full capacity. The cherry wood-stained unit carries 25 samples -- each measuring 24 inches by 30 inches -- of hand-tufted and hand-knotted rug collections.
Retailers can select which samples the unit carries -- whether it be Couristan's best sellers like Chobi and Pokhara or pieces from new collections like Zen Garden and Impressions.
Celebrity Branding at NY Home Fashions Market