Besser promoted at Warner Bros.
Home & Textiles Today Staff -- Home Textiles Today, July 9, 2002
Burbank, CA — Warner Bros. Consumer Products announced that Grant Besser has been promoted to vp, international commercial marketing.
He will report to Mark Matheny, executive vp, international for Warner Bros. Consumer Products. Besser will be responsible for all international commercial marketing, including overseeing the development of regional and local international marketing plans, advertising strategies, trade shows and promotional events. He is also charged with continuing to build international marketing relationships with other division within the corporation and identify new international marketing opportunities.
Besser originally joined Warner Bros. Consumer Products in 1996 as marketing manager worldwide. He was subsequently promoted to theatrical marketing director in 1998 and marketing director, international licensing in 2000.
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