Bloomingdale's in 'playful' mood

Bloomingdale's treated customers to a party at the DKNY "PLAY" bedding collection at its flagship store in Manhattan, and the mood was very playful.

"Early results have been very good," said Julie Greiner, executive vice president of stores for Bloomingdale's.

The store gave feature space in the bay at the front of the department to PLAY, as well as in the Donna Karan shop.

Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

Featured Video

  • Live From New York: Fashion Comes Across the Pond

    Camera Icon More Videos

Subscribe to
Home & Textiles Today eDaily
Receive the news you need to know about the trends in the industry delivered right to your inbox.

CURRENT ISSUE

HTT Cover October 2017

See the October 2017 issue of Home & Textiles Today. In this issue, we look at the Top 25 Online Retailers.  H&TT's exclusive annual ranking of the biggest online sellers of home textiles finds that while pure play etailers continue to fly, bricks & clicks are digging into omnichannel. See details!