Ex-Cell's dec pillow offerings come back to main showroom
August 15, 2001,
New York — After two years of occupying the 1705 showroom at 295 Fifth Avenue for its decorative pillow divisions, Ex-Cell Home Fashions is moving its Ex-Cell and Madison Landing collections to its main showroom in suite 601 in time for the New York Home Textiles Show in October.
"The reason we are doing so is so that all of our three divisions — bath, table and decorative pillows — are in a single location, which makes it easier for our customers," explained David North, vp, marketing development.
For the market in October, the decorative pillow collections will be positioned in a space directly across from the reception area of suite 601 where some table linen collections were displayed.
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