Fab changes it up
July 17, 2013,
The program, called Following, asks members to choose their preferences among 12 categories: home, furniture, kitchen & tabletop, tech & gadgets, jewelry, women's fashion, men's fashion, pets, food, art, vintage, and fun.
"We'll only send you notifications on the stuff you follow, and you're in complete control of how you hear from us," the retailer said its email announcement to members about the launch on July 15.
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