Standard Linens intros bedding basics
Retail Editor 5 -- Home Textiles Today, May 3, 2013
Toronto - Standard Linens has created a line of protectors, duvets and pillows for the retail market.
The company has been a long-time producer of custom top-of-bed POP display items for bedding manufacturers and retailers in both Canada and the USA.
"We've been making top-of-bed display items, as well as private label promotional bedding for years, so expanding with these new lines was a natural progression for us," said Oliver Altiparmakyan, president and ceo.
The lines include Standard Linens' cornerstone Excellence Terry Cotton and Serene Quilted mattress and pillow protectors, featuring KnightGuard and Feel Thru Technology. The company has also created five levels of pillows including DownTex, an alternative down pillow, and SoundSleep latex and memory foam pillows. Three styles of duvets include Cool, Warm and Cozy.
"We've been open-eared listening to both consumers and retailers, said Dan Wingold, vp sales and marketing. "Our goal is to provide retailers with their core bedding basics, of the highest quality, from one source, at price points that deliver the highest dealer margins."
The majority of products are manufactured in the company's Toronto head office facility, with a small portion imported from overseas. All products are available for immediate shipping in both Canada and the USA.
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