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Sure Fit expands through acquisition

Retail Editor 1, Staff Staff -- Home Textiles Today, November 30, 2011

New York - Slipcover and home accessories supplier Sure Fit Inc. has acquired the assets of the Patio Armor brand from Trilink Global LLC.

Financial terms were not disclosed nor was the size of the acquired company.
Patio Armor products include heavyweight fabric covers for patio furniture, grills and other outdoor items. Its major accounts include The Home Depot, Costco, Amazon and Factory Direct. The company is based in Atlanta and will retain its own headquarters.
Tom Atchison, who has served as director of sales of the Trilink business since 2008, has joined Sure Fit as vp of sales - outdoor division.

"The Patio Armor brand will immediately strengthen our portfolio of solution-oriented covering products for the home," said Hugh Rovit, Sure Fit ceo.

Sure Fit, he said, is pursuing a strategy of both organic growth and "bolt-on acquisitions" that complement its existing business, extend market penetration and provide sourcing, operational and distribution overlap.

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