Pillowtex licenses Charisma to Soft-Tex
February 1, 2007,
New York – In its 230 Fifth Avenue showroom, Soft-Tex will be showing a range of Charisma branded products, licensed by Official Pillowtex LLC, during February Market Week here, with availability for fall shipments.
Charisma products are currently sold at Bloomingdales, Macy’s, Fortunoff, The Company Store, Linen Source, Neiman’s Direct and select luxury linen boutiques.
Soft-Tex already has an Official Pillowtex license to produce Royal Velvet pillows, mattress pads, and memory foam. It also holds licenses for Therapedic and Innergy.
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