Carpenter Adds Holofiber in Pillows and Pads
May 9, 2005,
Richmond, Va. — Carpenter Co. is introducing Holofiber, a new fiber used in the active wear of Olympic athletes for quicker muscle recovery after exercise. The product is being launched in polyester bed pillows, mattress pads and a body pillow aimed at people who suffer from all kinds of vascular problems.
“At Carpenter, we strive to bring the benefits of high-tech fibers and foams into the consumer arena,” said Dan Schecter, vice president of sales and marketing for Carpenter's consumer products group.
In other news, Carpenter partnered with the American Lung Association to donate 5 percent of the net proceeds (a minimum of $75,000) from the purchase of its Protech line.
This line features products with the Rely fiber, which carries an EPA registration number for its antimicrobial properties. “We think this partnership gives us a wonderful chance to support a most worthy cause,” added Schecter.