Manville Works to Change Bergdorf's Script
May 23, 2005,
“We don't sell fabric, and we never worked with a fabric house before,” was the dilemma facing Bergdorf Goodman's Nicholas Manville as he sought to bring the Paule Marrot fabric designs on to the store's decorative home floor.
The solution — a collection of vintage chairs and settees upholstered in the Paule Marrot fabrics from Brunschwig & Fils, the American licensee. The 11 pieces are installed in a main hall presentation, “perfect for spring,” said Manville.
Bergdorf changes its main hall presentation every six to eight weeks, and the Marrot covered pieces will be shown in six color segments through June 24 — ahead of the fabric collection's American debut. Brunschwig launches its major new Marrot collection in the fall, he said.
The chairs and settees in the vintage one-of-a-kind Marrot covers range from $5,500 to $14,500.