WestPoint Teams with Tactix
July 17, 2006,
New York —WestPoint Home has signed a licensing agreement with Tactix Towels to produce a luxury towel line for select department and specialty stores.
“We look forward to developing the Tactix Towel collection and are confident that the breakthrough technology will make the product a success,” said WestPoint Home ceo Joe Pennacchio.
Created in 2003, Tactix, LLC invented and patented unique technology for advanced moisture management and a variety of superior towel features. Tactix plans to expand its line to athletic toweling, infant care, automotive cleaning, pet products and hospital supplies.