Sears unveils Simply Indoors set
September 22, 2006,
Hoffman Estates, Ill. – Sears is in the process of rolling out a new theme and new merchandise for the home department: Simply Indoors.
This week, the company also broke a new advertising campaign featuring customer testimonials that highlight what Sears identifies as its core categories: apparel, home fashions, electronics, sporting goods, fitness, appliances and tools.
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