BBB to stake omnichannel claim
April 15, 2013,
The retailer has opened an ecommerce fulfillment center in Pedergrass, Ga. to support the online business.
"We have also made significant progress toward creating an enhanced omnichannel experience for our customers and have taken substantial steps to replacing both back end and customer-facing systems, which will culminate in launching new web sites for both Buy Buy Baby and Bed Bath & Beyond by the end of our fiscal second quarter," xxxx Steve Temares told analysts during the company's quarterly conference call last week.
He said BBB has also increased investment in people and systems to upgrade data and analytics capabilities - and indicted further investments are planned for this year.
The effort also includes upgrading the company's mobile sites and apps, enhancing network communications in stores and implementing point of sales improvements, said Temares.
In addition, the company is fine-tuning its omnichanne marketing so that it can begin offering personalized product promotions.
Bed Bath & Beyond has commenced the first phase of a new IT data center Claremont, Ga.
Related Content By Author
1200 Suppliers are Ready for You at Intertextile Shanghai
Home & Textiles Today eDaily
Most Viewed Articles
See the August 2017 issue of Home & Textiles Today. In this issue, we look at the Top 50 Retailing Giants Report, plus Manufacturing: Made in the USA gaining ground; International: Portugal ramping up exports; New products: NY Now home textiles introductions; Outlook: Commentary from H&TT's editors; and Planning: Trade show calendar.