Ambadi goes for Guinness record with massive apron

Retail Editor 4, Lissa Wyman, June 30, 2011

ApronChennai, India - Ambadi Enterprise Ltd. Recently manufactured what it hopes will be verified by Guinness as the world's largest apron.

The piece measures 853 square meters and weighs 100 kgs (or approximately 2,800 sq. ft. and 220 lbs., respectively). The cutting team of 26 people spent 182 days on the project, and an eight-person sewing team spent 40 days stitching it together.

"The teams had to overcome a few difficulties during the whole process - including, having to factor in the Kerala monsoon effect," Vishy Shenoy, the company's business head. "The Ambadi logo measuring 5 square meters was a critical part of the design and took longer time to print and dry in the damp weather."

Ambadi is part of the $3.8 billion Murugappa Group and manufacturers fabrics, home textiles and floor coverings. Its U.S. customers include Target, Williams-Sonoma and Crate & Barrel.



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