July comps hit their mark
August 3, 2010,
New York - Facing favorable year-over-year comparisons, the final week of July finished out on plan, according to the Johnson Redbook.
The full month showed a 2.9% increase compared to July 2009, which was on target.
As back-to-school shopping gets going in earnest, Rebook is projecting a preliminary target of 3.3% comp growth in August and 1.5% month-over-month growth compared to July.
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