OWA and Sphinx merge units

Dalton, GA — Oriental Weavers has forged a strategic alignment of its North American distribution, Sphinx, and domestic manufacturing operation, OWA.

The alignment, effective Jan. 1, makes for a "100 percent customer focused strategy," Steve Stultz, svp, OW America, said.

In 1991, Sphinx by Oriental Weavers was formed to distribute machine-made area rugs produced by parent company Oriental Weavers in Egypt but for distribution in North America. In 1994 the company created OW America, a rug manufacturing division based here.

"Our company is in a very unique position," said Mike Riley, evp, Sphinx. "While many manufacturers are closing their US facilities and importing more products from overseas, we have the opportunity to utilize resources overseas and in the U.S. to reorganize and strengthen our supply chain."

Featured Video

  • Live From New York: Fashion Comes Across the Pond

    Camera Icon More Videos

Subscribe to
Home & Textiles Today eDaily
Receive the news you need to know about the trends in the industry delivered right to your inbox.

CURRENT ISSUE

HTT Cover October 2017

See the October 2017 issue of Home & Textiles Today. In this issue, we look at the Top 25 Online Retailers.  H&TT's exclusive annual ranking of the biggest online sellers of home textiles finds that while pure play etailers continue to fly, bricks & clicks are digging into omnichannel. See details!