ShopNBC 4Q sales rise, loss narrows

Minneapolis – Higher sales and a richer margin helped pare net loss for the fourth quarter to 27 cents per share from a loss of $1.30 per share in the previous 4Q.

Sales for the quarter ended Jan. 30 rose 7.4% to $155.3 million, with the number of with new and active customers up 38% and 32%, respectively.

To address consumer price sensitivities, net average selling price was lowered to $96 from $139 in the year-ago period. However, gross profit margin rose 70 basis points to 32.9%.

"We surpassed the 1 million customer mark,” said Keith Stewart, ceo. “Leading indicators across all fronts continued to trend in the right direction with our Internet business achieving industry-leading e-commerce sales penetration of 39%. As our merchandising strategies continue to take form and be well-received by the customer, we remain excited about the broadening appeal of our business."

The consumer-direct retailer continues to focus on home, electronics, beauty, fashion, jewelry and watches.

For the full fiscal year, net loss per share was 45 cents compared to a net loss of $2.92 in the previous year. Gross profit margin was 32.9%, up 70 basis points.

Sales fell 7% to $528 million for the year, although e-commerce sales penetration rose 170 basis points to 33.7%.



Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

Featured Video

  • 1200 Suppliers are Ready for You at Intertextile Shanghai

    Camera Icon More Videos

Subscribe to
Home & Textiles Today eDaily
Receive the news you need to know about the trends in the industry delivered right to your inbox.


HTT August 2017

See the August 2017 issue of Home & Textiles Today. In this issue, we look at the Top 50 Retailing Giants Report, plus Manufacturing: Made in the USA gaining ground; International: Portugal ramping up exports; New products: NY Now home textiles introductions; Outlook: Commentary from H&TT's editors; and Planning: Trade show calendar.

See details!