Softline expands into Canada
Home & Textiles Today Staff -- Home Textiles Today, March 5, 2009
Gardena, Calif. – Building upon the fabric business they started here, and now marking five years in the window curtain and drapery business, brothers Jason and Rodney Carr are opening a new front for their company Softline Home Fashions: in Montreal, Canada, their former home.
Softline has unveiled a full-service showroom and distribution center in Montreal to serve both big box mass merchants and specialty stores in Canada. Product lines in the 30,000-square-foot facility encompass ready-made curtains, fabrics by the bolt, decorative pillows, and fashion bedding – including their most recent introduction, the Evidence of Evolution eco-friendly and recycled line.
The Carr brothers acknowledge that opening a new facility in the current economy is “ambitious,” but they prefer to call it an “auspicious” sign of good fortune – and one that will ease their serving Canadian accounts in a cost-effective way.
In addition to its headquarters and manufacturing and distribution facilities in California and the new Montreal plant, Softline maintains showrooms in New York and Atlanta.
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