Serta spotlights bedding Essentials
Home & Textiles Today Staff -- Home Textiles Today, September 24, 2013
At the New York Market - Mattress manufacturer Serta is showing a full line of bedding accessories at the HTT Global Home Show, which runs in tandem with New York Home Fashions Market at 7 W 34th St.
The collection includes pillows, mattress protectors and blankets under its SleepToGo by Serta brand. Constructions include an assortment of gel memory foam pillows, as well as 100% Tencel sheets and mattress protectors appear under the iComfort brand of accessories that complement Serta's gel memory foam mattresses.
"Serta's new accessory program is a natural extension of our business," said Kristi Morris, business development manager for Serta. "The products complement the consumer's experience with a new Serta mattress, while helping our retailers sell more accessories."
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