Trend Lab, Waverly partner for new baby décor, accessories line
Kids Today Staff -- Home Textiles Today, February 11, 2013
Nursery décor and bedding manufacturer Trend Lab has teamed with home fashions brand Waverly to produce a line of licensed infant and toddler bedding and accessories that will hit retail in early 2014.
The Waverly by Trend Lab line will combine Trend Lab's contemporary designs with Waverly's lifestyle patterns and textiles, Trend Lab officials said in a press release. In addition to the bedding, the line will also include room décor, gift items and diaper bags, all at moderate price points.
The line will debut at the fall ABC Expo, set for Oct. 15-18 in Las Vegas. Waverly by Trend Lab is targeted to mid-tier retailers, department stores, specialty stores and select online retailers.
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