AMC taps Broward for new svp/branding post

Retail Editor 1, February 24, 2012

Atlanta - AMC, parent of the AmericasMart here, has recruited Douglas Broward to fill its newly created svp/branding position.

This new post was created to help accelerate AmericasMart's growth in the global tradeshow/trade mart arena, explained Jeffrey Portman Sr., president and coo.

"The new position further entrenches AMC's mission as a global marketing services company and elevates the celebrated AmericasMart brand as a driving force in delivering superior customer service," he added.

Broward was most recently chief creative officer at Grizzard Advertising, which is part of the global advertising and marketing firm Omnicom Group.

"Douglas brings his creative prowess to bear on every aspect of our business. He will help lead the charge to express AmericasMart in cutting-edge, harmonious ways through all internal and external expressions of our brand," Portman said.


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