Diesel rides Zucchi into home
January 18, 2008,
Milan – Diesel, a brand known throughout the apparel business as one attracting a younger consumer market with a “cool” approach, will make its debut into the home furnishings world in a licensing agreement with Gruppo Zucchi for home textiles – the first of a broader range of home products including furniture, lighting and decorative accessories.
The textiles line will debut at the Diesel showroom here during the April Salone Internazionale del Mobile. Target retailers are leading department stores, home textile specialty shops, and the Diesel and Zucchi stores.
Related Content By Author
1200 Suppliers are Ready for You at Intertextile Shanghai
Home & Textiles Today eDaily
Most Viewed Articles
See the August 2017 issue of Home & Textiles Today. In this issue, we look at the Top 50 Retailing Giants Report, plus Manufacturing: Made in the USA gaining ground; International: Portugal ramping up exports; New products: NY Now home textiles introductions; Outlook: Commentary from H&TT's editors; and Planning: Trade show calendar.