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Ciba hires White as marketing head

TARRYTOWN, N.Y. — Ciba Specialty Chemicals has named Craig White as its U.S./Canada marketing head, Apparel & Home Furnishings Business Line, in the Textile Effects Segment.

White will manage the strategic direction of the business line in the U.S./Canada sales area, stated the company.

White joins Ciba from Sara Lee Corporation, where he spent the 22 years and last served as director of marketing, sleepwear.