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Hudson Industries debuts down overlays

Richmond

,Va.– Diversified sleep products manufacturerHudson Industries today announced its first entry into the down overlay category, to complement the rest of its top-of-the-bed product classification in memory foam and other hybrid blends.

The Comfort Cloud down-filled pillow-top mattress overlay will begin shipping to retail by Aug. 1, the company said.

 

As the category has evolved and memory foam has now been entrenched as a standard in-line sku for many retailers and catalogs, said

Hudson vp Lonnie Scheps, “the return to an all-down mattress topper is a natural, cyclical next step.”

 

Scheps added, “Customers continue to demand higher-end mattress overlays and more comfort.” The all-natural down overlay by

Hudson is designed to provide luxury with an all-down layer for featherless comfort.

“This is definitely a major level above the traditional feather-bed,” Scheps noted, “and

Hudson intends to merchandise it and target it as such.”

 

The cover is 400 thread count, and the quilted pillow-top overlay displays a 550 fill power. The skirt will accommodate super high-profile mattresses, the company said.

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