Sam Salem & Son to produce Harve Benard textiles
July 25, 2007,
New York – Sam Salem & Son will expand the scope of its business under a recent licensing agreement to produce Harve Benard branded bedding and bath.
The program will launch with sheets and top-of-bed. Solid color towels will be the first product for the bath area, followed by bath rugs, according to Richard Eidler, vp of sales and new product development.
This will be Sam Salem & Son’s first licensing program. Eidler noted that the market has evolved and said the company sees Harve Benard as an opportunity “to grow with existing customers and pick up some new ones.”