Lands' End lands Jones as new coo

DODGEVILLE, WI — Lands' End announced that Jeffrey Jones has joined the company as coo, a new position. He will report directly to Dave Dyer, president and ceo.

"I'm excited to have found Jeff as an operating partner. His experience and capabilities bring great strength to our organization, especially in areas that are important to Lands' End: strategic planning, finance, and information systems."

Prior to joining Lands' End, Jones spent the last seven years with ShopKo Stores, and its subsidiary, Provantage Health Service, both in Wisconsin. He served as ShopKo's sr. vp and cfo until 1997.

Chip Orum, executive vp and cfo, announced his plan to retire in early spring 2001, in line with his long-time plan to pursue personal and family interests.

"Chip has been a strong contributor to our growth and success for almost 10 years, and we wish him the best. With Jeff on board effective immediately, and Chip with us for the next few months, we have sufficient time for a smooth transition."

Orum joined Lands' End as vp and cfo in 1991. He was promoted to sr. vp in 1992 and named executive vp in 1994.

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