Sears revamping 70 percent of home
May 20, 2004,
HOFFMAN ESTATES, Ill. — Sears is putting its home textiles muscle behind Colormate, its standard bearer for years, but with a new casual approach; and Whole Home, the centerpiece for more formal bedding.
Lands' End will be positioned in home textiles as the top of the line.
The key to the changes, he explained after the annual meeting here earlier this month, "is shopability." To this end, the home textiles departments will have a new layout, new white-finished bent-wire fixturing and simplified fixtures for top-of-bed presentation.
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See the August 2017 issue of Home & Textiles Today. In this issue, we look at the Top 50 Retailing Giants Report, plus Manufacturing: Made in the USA gaining ground; International: Portugal ramping up exports; New products: NY Now home textiles introductions; Outlook: Commentary from H&TT's editors; and Planning: Trade show calendar.