Wearbest promotes Melissa Battah to director of contract
Retail Editor 4 -- Home Textiles Today, August 23, 2013
Battah will be responsible for the design direction of the company's contract private label lines as well as its Bella-Dura brand of high-performance fabrics for the contract division.
"Melissa has been with Wearbest for 10 years, beginning as a stylist and then promoted to senior contract designer," said Ari Gasner, executive vice president. "She is an extremely talented designer, who is beloved and respected by both her peers and our clients, and we are confident she can help take Wearbest and Bella-Dura contract to the next level of design."
This promotion marks another step in the company's overall restructuring, geared toward growing its business and elevating its position in the textiles marketplace, according to a company press release. Other recent changes include the addition of MJ Ramos as senior merchandiser, residential, and Susan Lobel as vp of marketing and brand development.
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