Spencer Enterprises Moves into New Permanent Showroom at 295
Home & Textiles Today Staff -- Home Textiles Today, October 21, 2011
NEW YORK - After spending the past 12-plus markets setting up shop in two large corner suites at The New York Palace luxury hotel, decorative pillow company Spencer N. Enterprises Inc. landed a roomy permanent showroom at 295 Fifth Avenue.
Situated on the Textile Building's ninth floor, the 3,000-square-foot space - formerly the Homedics showroom - features at least twice as many decorative pillow styles - more than 1,500 - and upwards of five times as many soft window treatments -about 500 looks - than the company was able to display at its former stage in the adjoining hotel suites in Midtown.
Joy Stewart, president, told HTT that the move happened very quickly. "We literally signed the lease two weeks [before market began], and then moved in last Monday."
She explained the new space comes as the company is expanding its offering into a more total soft home décor source.
"While our core business remains dec pillows, our window line is rapidly growing and this market we've added the new outdoor cushion category," Stewart said. "We've been growing but haven't had enough space to show all of the product, so this showroom helps us do that, plus its much more convenient for our buyers."
Aside from the bi-annual New York Home Fashions market, Spencer will also regularly be using this new space - about once a month - to work with customers in this region.
Spencer's other permanent showroom is a 5,000-square-foot space at its Los Angeles-based headquarters.
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