Federated Dropping Field's Name, Bridal Biz

Cincinnati — In a sweeping overhaul that follows its buyout of May Department Stores, Federated Department Stores Inc. said it will convert all of May's marquis nameplates, including the venerable Marshall-Field's brand, to Macy's or Bloomingdale's stores beginning next year.

“We believe that continuing to build Macy's and Bloomingdale's aggressively across America will accelerate our comp-store sales performance and increase profitability, thereby driving shareholder value,” said Terry Lundgren, Federated chairman, president and CEO.

While highly specific plans were spelled out for the integration of most May nameplates and stores, Federated was conspicuously silent about the future of May's Lord & Taylor business. The company said it “intends to study the Lord & Taylor division during the remainder of 2005 and make a decision about its future by the end of the current fiscal year.”

Raising cash to help pay down buyout debt, Federated said it plans to sell the Bridal Group it received in the May acquisition, including 245 David's Bridal, 454 After Hours Formalwear and 11 Priscilla of Boston stores.

Federated said all May nameplates will remain in operation though the 2005 holiday selling season, with new signs going up in 2006.

Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

Featured Video

  • Live From New York: Fashion Comes Across the Pond

    Camera Icon More Videos

Subscribe to
Home & Textiles Today eDaily
Receive the news you need to know about the trends in the industry delivered right to your inbox.

CURRENT ISSUE

HTT Cover October 2017

See the October 2017 issue of Home & Textiles Today. In this issue, we look at the Top 25 Online Retailers.  H&TT's exclusive annual ranking of the biggest online sellers of home textiles finds that while pure play etailers continue to fly, bricks & clicks are digging into omnichannel. See details!