Revert returns to U.S. market

New York — Johnny Keeton Studios has been named the U.S. sales and marketing group for Manuel Revert, a leading Spanish producer of decorative fabrics, woven bedding, throws and decorative pillows.

Revert, based in the textiles weaving area near Valencia, has been absent from the American market since 1993.

The new marketing strategy, according to Johnny Keeton, is to develop manufacturing partnerships with companies here to produce Revert products under exclusive private labels. In addition, the Keeton organization will market the Revert brand product here. Key new product lines include cotton jacquard bedspreads with the look of embroidery, as well as shams, decorative pillows and throws to coordinate.

The line is shown at the International Textile Building here, 37 East 29 St.

Featured Video

  • Live From New York: Fashion Comes Across the Pond

    Camera Icon More Videos

Subscribe to
Home & Textiles Today eDaily
Receive the news you need to know about the trends in the industry delivered right to your inbox.


HTT Current issue for September 2017

See the September 2017 issue of Home & Textiles Today. In this issue, we look at the Attack of the Killer Third Tier: Monster off-pricers are climbing to the top of the food chain, plus New Products: 40 pages of new products debuting at the New York Home Fashions Market; Home Stores: TJX unveils first U.S. HomeSense store; Clicks to Bricks: Boll & Branch moves from digital to physical retailing; and much more... See details!