Merrimac Intros Premier Collection
November 12, 2007,
Norwood, Mass. —Merrimac Textiles, the piece goods division of Barrow Inds., is introducing the Premier Collection by Merrimac, a range of high end jacquards in chenille and luxury damask constructions.
The launch collection will be small, Fish said, to be followed by a much broader offering for Showtime next June. Price points for this collection will be from $5.95 to $9.95. Plans call for a $14.95 top in the next collection.
The fabrics, made in China, are available on a China-to-China basis as well as from the company's distribution center in Suwanee, Ga.
“The new collection of higher end product is meant to complement and round out our current product offering and ultimately give buyers a legitimate new resource at the upper end of the market,” said Jeffrey Barrow, president. He emphasized the capability of the Chinese supply chain to weave intricate construction, as well as the company's U.S. design capabilities as advantages.
The Premier Collection is targeted to OTC retailers, decorative jobbers and upper end furniture manufacturers.
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