Cotton partners with retailers to launch e-commerce
November 6, 2003-- Home Textiles Today,
New York — Cotton Inc. will launch consumer e-commerce website — TheJoyofShopping.com — in the first quarter of 2004.
The site will link consumers with retailers by product categories such as home furnishings, and subcategories within them. Cotton has a database of 25,000 skus available from retailers including Wal-Mart, Sears, Kmart, Linens 'n Things, Kohl's, Blue Fly and Eddie Bauer.
Consumers can specify price points, online retailer or specific item. There will be neither advertising on the site nor any pre-determined sponsor-driven listing of results. To purchase an item, consumers click the product and are linked to the appropriate retailers' sites.
Related Content By Author
Industry Related Content
Countdown to Intertextile Shanghai