And the winner is...
Retail Editor 5 -- Home Textiles Today, February 2, 2014
New York - The winner of H&TT's second annual America's Next Great Home Textiles Company series is making its second showing at NY Now this week under a new name and ownership.
Located in the Javits Center at booth 1310, Henry Handwork's collection of hand and guest towels, cocktail napkins, dinner napkins and wine bags now runs to more than 200 designs. Core motif categories include beach, nautical, plants/flora, animals and sports. Specialized designs are on the way for Christmas and Fourth of July, and the company is also testing designs with metallic threads.
Specialty retailer Tim O'Hearn acquired the company, then called Statements, in fall 2012. After renaming it after his son, O'Hearn set to work adding new designs as well as linen base cloth in various hues to an assortment that previously had been available only on white cotton.
"I think I'm a better wholesaler because I'm a retailer," said O'Hearn, who operates three stores: French Quarter Linen (Portland, Ore.), Samuel Scheuer (San Francisco) and Maison de Blanc (Beverly Hills). "I'm able to get an early read in my stores on what works. I get to work with this product and remerchandise it."
During the NY Now show last August, experts in booth display, product development and marketing visited Henry Handwork and the five other contestants in H&TT's America's Next Great Home Textiles Company series - all first-time exhibitors at the show.
Judge Beth Darragh, showroom and events designer and owner of Lowell-Darragh Productions, praised the booth's simple tension fixturing system, saying "It added a bit of unexpected hip and cool to a rather traditional product line." Marketing and brand builder Amy Rosenblatt, principal of Harbor Home LLC, gave a thumbs up to Henry Handwork's logo and described the company's handouts as "clear, direct and easy to use." And home textiles product developer/designer Patricia Feiwel, who works with both domestic and international suppliers, called the products "tiny pieces of art."
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