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Kas Rugs, Donny Osmond Home align for new collection

Retail Editor 2 -- Home Textiles Today, December 20, 2013

Somerset, N.J. - Kas Rugs and American icon and entertainer Donny Osmond, with his wife Debbie, have partnered to co-create, develop and launch a new line of rugs set to launch in July during the summer edition of the Las Vegas World Market.

Designed to be "charismatic and timeless," the new rug collections are only one part of the program with Kas, which also has the brand's license for coordinating decorative pillows and poufs. The latter will be added to the mix in late 2014.

"Debbie and I are so pleased to have Kas as our rug partner," Osmond said. "Their materials, design, and workmanship are exceptional. This is important as Debbie and I build our new brand. We welcome KAS with enthusiasm."

Added Rao Yarlagadda, president of Kas: "The industry's anticipation of the Donny Osmond Home brand makes this a tremendously exciting partnership for us. Their brand story is genuine and very similar to ours at Kas, blending family and home into one. Their design aesthetic of versatility and timelessness is a natural complement to Kas' existing product portfolio. We look forward to working closely with Donny and Debbie to bring transitional looks with timeless accents to our customers."

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