OW unveils its latest area rug catalog
June 6, 2014-- Home Textiles Today,
Dalton, Ga. -- Machine-woven, tufted, and printed area rug house Oriental Weavers this month released the latest edition of its Rugs Fashion Catalog for 2014/2015.
The new book features the company’s 1,300-plus best-selling and current area rugs across more than 500 pages -- representing what OW described as its “biggest and most comprehensive catalog” it has ever published.
Among the area rug collections included in the Rug Fashion Catalog are OW’s two new exclusive licensing partners: Pantone Universe and Tommy Bahama.
The Catalog also features home interior trends identified by OW’s award-winning rug design department. Those trends are communicated through a unique and creative way of blending area rugs designs, home interior fashion and runway fashion.
Also new for this year is a digital format for the book. Customers can now access the catalog anywhere, at any time, by simply visiting the company’s website -- www.owrugs.com and clicking on the “e-catalog” option.
Jonathan Witt, senior vice-president, noted: “This very thorough and robust catalog reinforces our exclusive commitment to the area rug category, when many others are going down a road of fragmentation. We have an unparalleled passion for developing award-winning and best-selling area rugs and I think that is clearly communicated in our new 2014/2015 Rug Fashion Catalog.”
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