Cost Plus opens in N.J.
July 10, 2014-- Home Textiles Today,
Livingston, N.J. – Cost Plus World Market grand opened its first northeastern unit here this morning on a busy retail corridor that also houses a Bed Bath & Beyond, Home Goods and Marshall’s.
With 14,000-square feet of retail space, Cost Plus sits on a pad next to a recently opened Buy Buy Baby, which is also owned by parent company Bed Bath & Beyond. Until today, Cost Plus’ northern-most store had been its unit in Maryland. The home décor and entertainment merchandise retailer also opened a new store today in Williamsburg, Va.
“We’re hoping to have more [northeastern] stores as early as next year,” Cost Plus coo Jeff Turner told H&TT.
He said the northeast is one of the retailer’s strongest areas of ecommerce, a part of the business that has been “growing significantly.” Once the New Jersey store gets past the shake-down period, it will offer buy online/in-store pick-up service just as more established units do.
New Jersey liquor laws being what they are, the new store lacks Cost Plus’ signature wine department. The store compensates for it with an extensive coffee and tea department that offers free tastings daily. Also unique to the location is an old-fashioned candy station. “Some of it is very nostalgic,” said district manager Larry Amos.
The opening brings Cost Plus’ store count to 269 units in 32 states.
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