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NY Now “Made in USA” display reaches record for August show

New York – Home and lifestyle market NY Now has received more applications than ever for its “Made in USA” product display to showcase at the upcoming event, August 16-20 here.

Christian Falkenberg, NY Now director and svp, said the number of product applications was nearly double last summer’s total. “American-made is a cornerstone of the craft community, and there is remarkable growth in this category, as mainstream manufacturers have begun to understand, and embrace, the advantages of domestic production,” Falkenberg added. The exhibit, which is curated by designer Paul Thompson, will feature 314 products representing a cross-category assortment of handmade and factory-produced products – including home textiles – that are all produced domestically.

Furthermore, nearly 20% of NY Now’s 2,800-plus exhibitors have identified themselves as suppliers of American-made products. Special “Made in USA” logos will appear on booth signs and in relevant company listings in the market directory. As an extension of this, NY NOW and its partner since 2013, the Craft Retailers’ Association For Tomorrow (CRAFT), recently developed specific criteria to identify and credential handmade American products with the intention of making them easier for retailers to identify, source and sell in America.

A complete list of featured products is available online at http://www.nynow.com/TheShow/AwardsPromotionsDisplays/MadeintheUSASummer2014Participants.aspx

New York – Home and lifestyle market NY Now has received more applications than ever for its “Made in USA” product display to showcase at the upcoming event, August 16-20 here.

Christian Falkenberg, NY Now director and svp, said the number of product applications was nearly double last summer’s total. “American-made is a cornerstone of the craft community, and there is remarkable growth in this category, as mainstream manufacturers have begun to understand, and embrace, the advantages of domestic production,” Falkenberg added. The exhibit, which is curated by designer Paul Thompson, will feature 314 products representing a cross-category assortment of handmade and factory-produced products – including home textiles – that are all produced domestically.

Furthermore, nearly 20% of NY Now’s 2,800-plus exhibitors have identified themselves as suppliers of American-made products. Special “Made in USA” logos will appear on booth signs and in relevant company listings in the market directory. As an extension of this, NY NOW and its partner since 2013, the Craft Retailers’ Association For Tomorrow (CRAFT), recently developed specific criteria to identify and credential handmade American products with the intention of making them easier for retailers to identify, source and sell in America.

A complete list of featured products is available online at http://www.nynow.com/TheShow/AwardsPromotionsDisplays/MadeintheUSASummer2014Participants.aspx

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