Siscovers colors inside the lines with Crayola expansion

Added solid color bedding, rugs to licensed line

Siscovers  At the New York Market – Siscovers continues to grow its licensed Crayola home collection with a new solid color bedding line and new rugs.

The solid color collection, called My Color Is, was inspired by Crayola’s iconic box of 24 crayons.

“Children identify with their favorite color, and each color represents a different personality. For example, Vivid Violet is thoughtful and sensitive, while Laser Lemon is happy and playful,” said Shari Hammer, creative director, president and ceo of Siscovers.

The collection includes comforter sets in 17 reversible color combinations and 24 solid color sheet sets, toss pillows and black-out curtain panels.

Kids can also take a color personality test and build their personalized colorful collection using the My Color Is app on www.siscovers.com/crayola. The color-configurator app previews how their color choices look together in a bedroom.

“It is a fun and easy way to play with color combinations. With so many possibilities, it helps you visualize your room your way,” said Hammer.

To help make the collection more of a one-stop shop, Siscovers has added coordinate Crayola rugs that work with best-selling Crayola bedding, pillows and curtains patterns.  The new Crayola Rug program launches with nine solid color accent rugs (20-inch-by-34-inch) and six machine woven area rugs (3-foot-6-inch-by-5-foot-6-inch).

Siscovers is showing the new Crayola bedding and rugs in the Feizy showroom at 230 Fifth Avenue, Room 204-205.

Home & Textiles Today Staff | News & Commentary

 Home Textiles Today is the market-leading brand covering the home and textiles markets, offering a comprehensive package of print and online products. Home & Textiles Today provides industry news, product trends and introductions, exclusive industry research, consumer data, store operations solutions, trade show news and much more.

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